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Journal / What to say when you talk to camera: simple structures

Guide

What to say when you talk to camera: simple structures

Short answerUse a simple structure: Hook, Point, Example, Takeaway. Or Problem, Mistake, Fix. Write three bullet points, not a script, and say the most interesting thing first.

Hook, Point, Example, Takeaway

Grab attention, make one point, prove it with an example, end with what to do.

Problem, Mistake, Fix

Name a problem viewers have, the common mistake, then the fix.

Story structure

Before, what happened, after, and what you learned.

Bullets, not scripts

Scripts sound read. Three bullets keep you on track and natural. A teleprompter by the lens helps if you need more.

Questions

How long should each take be?

One point per take is easiest to film and edit.

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